Marketing : Communicating Your Message
Whether it's direct response marketing or brand awareness, MKLINK can help you attract, convert and retain more business by communicating your benefits to the local marketplace. Below are a few of the more mainstream services we offer as a one-stop-shop :
Web
Marketing :
This is a core strength of MKLINK and we can design, develop
and manage your website(s) whilst hosting it on a local server and country
specific domain (good for SEO) and ensure
your email is managed properly. MKLINK is a Tag-Holder of Nominet (for
UK domains )and (having an ABN) can register Australian domains for you
as well.
Whether you need a basic presence locally or a more complex international portfolio involving extensive development, we can manage your project from start to finish and can develop websites or apps for you in HTML, FLASH, Java, Javascript, PHP, ASP, Ruby-On-Rails or Coldfusion and host them on a Linux or Windows server.
To get you the right traffic, we can fully manage your PPC and SEO campaigns plus develop your link building services in house, as well as your copywriting, article marketing, affiliate network, online PR, blogging, text and video content for microsites, mobile and social media campaigns.
To ensure the traffic converts into business, we offer full web analytics and usability consultancy (we're conversion specialists) and will optimise your landing page conversion.
At the "back end" you can be assured that your client retention is optimised too with our portfolio of email-marketing, hosted CRM-software and web-to-print solutions.
"Traditional" Marketing :
To underpin your web marketing, we can communicate your message with
a combination of direct mail (letters, postcards, brochures, catalogues),
phone and foot canvassing, together with local media advertising (radio,
TV, newspaper).
If you need help with point of sale merchandising (samples, displays,
attendance at trade-shows etc) we can help with this too.
The Whole Cycle.
From start to finish (i.e. from market
research and surveying to the marketing
to the response handling and fulfilment)
we can manage your whole marketing campaign for you all in one place.
The whole process can be designed, implemented and reported to you in
its entirety or just a single component, depending on your requirements.